We cannot discover what really needs to be measured in our business, or in our lives, without asking and answering some critical questions.
What do you WANT out of your business?
What are you COMMITTED to?
Working on any action plan without knowing the answer to these two questions is like getting in your car and driving around aimlessly, wasting gas, until you happen to wind up somewhere.
You have to know what it is you want to gain from your adventures and what you are committed to coming back with before you head out the door. And if you don’t know what you are working for, how will you know what elements of your business need to be kept track of?
Take 10 minutes to brainstorm around both questions writing down everything that pops into your head. Then review your list and circle the top five things that most resonate with you and your business. Now come up with at least one metric per circled item that you can use to keep you on track.